Email marketing is an area of marketing in which automation is completely essential. You simply can’t do email marketing effectively without some version of an autoresponder program, which automates subscriptions, list organization and message broadcasts. Here are 7 essential tips for automating your email marketing for the best results possible. For most of my clients […]
Continue reading
According to a survey in September of 2014, marketers continue to rate email the most effective digital marketing tactic. Yet very few companies or individuals are taking email seriously. It is time to step up your email game and learn how to use this most powerful and effective communication method. Are you using Email effectively? […]
Continue reading
One of the reasons some people have been able to grow their business over the last several years is that they embraced technology and tools. The availability of useful web tools and the internet created the capability of automating certain business processes. Technology has changed Sales forever. One example of this is when considering […]
Continue readingGraphic rich HTML or Plain Text email newsletters, which do you prefer? Why do you like one over the other? Vote in our poll and share your thoughts.
Continue reading
I have set up hundreds of accounts with Email Service Providers (ESP’s) including services like Constant Contact, AWeber and MailChimp for clients and individuals. Each has it’s own strengths and ideal customer. I am a big believer in the power of email communication when done right. An advantage that each of these services brings is […]
Continue reading