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Dear Customer: Why Are You Not Returning My Calls?

Why are your customers not returning your calls? Because they have no idea who you are!
Your prospects and clients have been using the social web for quite some time. They have an active Twitter presence. They belong to Groups on LinkedIn focused on their industry, field and even trade associations amongst others. They know what they are looking for and they haven’t heard of you

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Dilbert’s Cold Call Strategy

Scott Adams Dilbert™ Comic Strip from December 6th reminded me of several of the sales managers and executives I have had the privilege of working with over these many years. This gem should bring a smile and a pucker to most everyone that considers themselves a salesmaker. Despite many pronouncements that the Cold-Call is dead, I am sad to report that it is alive and well. In spite of all the new and wonderful tools that I write and speak about, cold-calls are being made each day in every industry. You may be in Dilbert’s position yourself, having been handed a script with an offer not too unlike the one above. For that I am truly sorry.

In the long term, get me invited to speak with your sales and company leadership and I will do my best to convince them that there is a better way. In the short term, share your pain with the rest of us by providing your “cold-calling script” in the comments area below. At least we can share in each other’s misery.

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Relationships are Money-MyWayInteractive’s REACH Can Make it Happen

Relationships are money. You have heard it but are you actually experiencing this for yourself?
Every successful Salesmaker is the proud owner of a substantial contact database. It exists in many formats and locations. Wherever your contacts are located, they traditionally are the most prized asset of a SalesMaker. Reach is an intriguing new Web Tool that combines the many advantages of social networking and the contacts that you have accumulated into a WebTool that you can use to gain even more contacts and contacts.

Relationships are Money-MyWayInteractive’s REACH Can Make it Happen Read Post »

InsideView- Close More Deals and Accelerate Your Sales Cycle

SalesView (www.insideview.com) is a Sales Intelligence webtool that harnesses the potential of the web and delivers Information instantly that would otherwise take hours or even days to discover. SalesView is a salesmakers dream tool! Once you have experienced its value, you will not give it up without a fight.

InsideView- Close More Deals and Accelerate Your Sales Cycle Read Post »

Re-Acquainting With an Old Friend-ZoomInfo

I had an opportunity a short time back to get re-acquainted with an old friend. I am sorry to admit that I had not kept up the relationship and learned that my friend had gone through quite a few changes over the last few years. Lesson learned: Stay in touch with past friends. My old friend is ZoomInfo.

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Turn Contacts into Opportunity

Using Reach, salespeople and small business owners are able to immediately generate greater sales revenues and expand their number of qualified leads while building collaboration networks with other sales and business professionals. Sales people can now conduct business at new levels of productivity using the collective account knowledge of thousands of sales peers.

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