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Marketing Automation First Step is Social Media

If you’re ready to get started with marketing automation, the easiest place to start is with social media. It’s very simple to start automating certain social media tasks, and you’ll quickly see how this saves you time for more value-added activity. In fact, automation can do some tasks we human beings can’t on our own. […]

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Email is still the powerhouse

Email Is Still The Powerhouse!

Ever wonder why your inbox is always jam-packed? Simple answer is:   Email works! Don’t believe me? Every credible source is telling you the same thing. The respected McKinsey & Company recently shared (italics mine) this: “E-mail remains a significantly more effective way to acquire customers than social media—nearly 40 times that of Facebook and […]

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Social Selling Isn’t All About Selling

Too many times the word “selling” implies talking or presenting ideas and products to a prospect/customer. It follows then that the perception of those new to the social selling concept would think that this is just tweeting and posting all about their product or service until someone responds. It that is your perception, then you […]

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